More from this Author

Total Global Strategy

by George S. Yip, G. Tomas M. Hult

Total Global Strategy II

by George S. Yip

China's Next Strategic Advantage

by George S. Yip, Bruce McKern

Pioneers, Hidden Champions, Changemakers, and Underdogs

by Mark J. Greeven, George S. Yip, Wei Wei

China's Next Strategic Advantage

by George S. Yip, Bruce McKern

Managing Global Customers

by George S. Yip, Audrey J. M. Bink

Pioneers, Hidden Champions, Changemakers, and Underdogs

by Mark J. Greeven, George S. Yip, Wei Wei

Total Global Strategy

by George S. Yip